Sunday, February 28, 2010

Mashable: The Social Media Guide



Since I started my Social Media class this Spring I have been searching the web for all things Social Media. I recently came across a website 'Mashable.com'. It is truly 'The Social Media Guide'. It is the worlds largest blog focusing on Social Media with 15 million page views a day!! It hits all the main points of Social Media like Twitter, Facebook, YouTube, Myspace, Google, and more! While reading up on some blogs I came across one that is very exciting. Mashable is having a 'MashBash' for SXSW in Austin this year! It is a celebration full of excitement, music and most importantly NETWORKING! You will be able to pick the brains of some of the top Social Media Bloggers around while enjoying a night of fun! The event this year is a Buffalo Billiard on March 14th from 10pm-1am! I can't wait to go and I hope to see some familiar faces! :)

Podcasting: 101



When it comes to podcasting I am not the smartest crayon in the box. It has taken a lot of reading and listening to lectures to figure this out. In my Social Media for PR class we had a speaker talk to us about a program called Audacity that is free for all to use and download and let me tell you it will make you podcasting experience a heck of a lot easier. With Audacity you can Record live audio, convert tapes and records into digital recordings or CDs, edit Ogg Vorbis, MP3, WAV or AIFF sound files, cut, copy, splice or mix sounds together and change the speed or pitch of a recording.. all for FREE!

So whether you are podcasting about your life, beliefs or just whatever comes to mind choose Audacity to help you get there, trust me you wont be sorry!

...Before you leave I would love to share with you guys my new favorite podcast that is now a weekly ritual....
http://www.fashionising.com/podcast/

SPINdustry?




This past week E! network has announced a new show produced by Kim Kardashian called 'SPINdustry'. It follows the firm Command PR who is has their home office is in New York City and now they are ready to conquer the City of Angels. The public relations gurus Jonathon Cheban and Simon Huck have started the firm from the ground up and are now ready to fulfill one of their dreams of coming to L.A. SPINdustry gives you a behind the scenes look at the publicity side of PR and really shows you what its all about.

My one negative comment about the show would have to be the name. Public Relations firms have to deal with the outside world thinking that their only job is to "spin" the situation when this is far from the truth. So why would a show about PR be called SPINdustry?

DO YOU THINK THIS IS A GOOD IDEA?

Sunday, February 14, 2010

Are you buzzing?


Google is at it again. They have just recently announced 'Google Buzz'. Is this the new "IT" social networking site? Does Facebook have someone to watch? Well, after testing out Google Buzz I have really come to like it. Yes, like many other new websites it takes a while to get the knack of things but once you get there it is almost addicting.
Google Buzz combines all of your social networking websites in one. You no longer have to check your Facebook, Twitter, Gmail, MySpace... separately. Now all the information comes to you with Buzz.

Now go on and Buzz, you won't regret it.

Twitterstorm: Kevin Smith vs Southwest Airlines

In Social Media PR this past week we talked about how the Social Media can give every one a voice. Well, it has given Director Kevin Smith just that.

Roughly twenty-four hours ago Kevin Smith boarded a Southwest Airlines flight out of Oakland, Ca. Before take off he was asked to get off the plane because he was a 'safety risk'. What safety risk you might ask? Well, it was a polite way of saying he was too fat to fly. After getting off the plane Smith immediately took to his twitter with these words:

"I broke no regulation, offered no 'safety risk,' (what, was I gonna roll on a fellow passenger?)," he Tweeted. "I'm way fat… But I'm not THERE just yet."

Sad.

Southwest Airlines offered Smith an apology and put him on another flight with a $100 voucher for his trouble but Smith wasn't willing to back down. He then tweeted:

"Dear @SouthwestAir, I'm on another one of your planes, safely seated & buckled-in again, waiting to be dragged off in front of the normies," he continued to Tweet. "Look how fat I am on your plane! Quick! Throw me off!"

Southwest has since tried to send Smith apologetic tweets but Smith is not accepting.

Right now, if you Google 'Kevin Smith Southwest Airlines' you will get about 60,000 search results. This is a very large number considering that everything happened a mere twenty-four hours ago.

Do you think this unfortunate circumstance will hurt Southwest Airlines?

Sunday, February 7, 2010

Don't Cry In Front of Kelly Cutrone


Kelly Cutrone: If You Have To Cry Go Outside: And Other Things Your Mother Never Told You

Want to make it in this insane, hectic, beautiful, unforgiving world of Fashion PR? Who doesn’t?

The Queen of Fashion PR, Kelly Cutrone, has written a book on how to make it in the PR industry and dealing with sexism. This book is a rude awakening and a girls guide to power.

Ms. Cutrone has a no-holding back personality and will always tell you what’s on her mind. We were first introduced to her as the Whitney Ports love-to-hate boss on the Hills and she now has her own show on Bravo, Kell on Earth.

As a single mom and one of the most powerful women on the PR scene in New York City she is truly a role model to anyone girl hoping to make it. I read a great quote the other day about Kelly’s take on the future of the Media and I couldn’t agree with her more.

Here are Kelly Cutrone’s thoughts on ‘Dopey Bloggers’ and the future of Media

“I think that, the media as we know it, the world that we knew 5 or 10 years ago, just does not exist any more...I think it's the wild wild west and it's free game and who would have thought we'd pay five dollars for a coffee and get our news for free?...But my fear is that Twitter is the new American literature. Or I can only watch things on the Internet for 30 seconds, because that's all the viewer's going to watch on the Internet. It's a very, very bizarre time.”

Google Wave or not to Wave?

“Google Wave is an online tool for real-time communication and collaboration. A wave can be both a conversation and a document where people can discuss and work together using richly formatted text, photos, videos, maps, and more.”

In a world where technology is ever changing and nothing stays the same Google has introduced us to Google Wave.

In my Social Media PR class we have been introduced to Google Wave. This is a new way to experience communication on the internet. As Google would say, it is what Email would have been if it was just created. I completely agree. In a way the Wave resembles AIM because it is live but it is upgraded to have as many people come and go through the chat as you want like a chat room but for anyone interested in the topic. Also, you can have private chats with certain people for lets say a project you are working on. This can be very helpful and time efficient.

Google Wave is still on an invitation only basis so we can be “Guinea Pigs” and sort out its kinks. Yes, it does have a lot of kinks but I see a lot of promise in Wave just as I saw a lot of promise in Twitter when it first began. Everything takes time to take off and be a hit but I know once people get a hold of Wave there will
be no stopping it.

WAVE.